Pharmaceuticals
Establish continuous learning cycles from patients and providers to ensure digital health products are thoughtfully designed with ‘people first’ approach.

Accelerating research with patient-centric design
The pharmaceutical industry is shaped by complex regulatory frameworks, high stakes for patient safety, and a growing demand for transparency & trust. Patients and healthcare professionals expect smooth, transparent experiences when accessing treatments, information, or digital health tools. Understanding these behavioral drivers ensures products and services are safe, effective, and trusted.

Loop UX understands research's vital role in shaping safer medical devices and digital tools under strict regulation. We evaluate user interaction to identify adoption barriers, enhance patient trust, and de-risk investment. Past projects include usability testing of medical device interfaces and instructions and prototype testing in audiology accessibility.
What we can do for you
Transform your product strategy with research that reveals the human stories behind every interaction.
